FORGOT YOUR DETAILS?

At the risk of repeating myself, every so often someone posts something on Twitter that makes me want to shout “No” at the top of my voice. Today was one of those days. The piece in question was an article about whether the “public sector” was innovative. It quoted a senior person in Government pontificating

I’m a big fan of the NSW ICT Strategy. Cynics might say that I would be, given that it’s the work of my recent colleagues, but that notwithstanding, I’m an acolyte because it continues to put the customer at the heart of its thinking. The announcement today of an app that makes vehicle registration easier

ICT v “Comms”. One vision?

Saturday, 14 February 2015 by

ICT v COMMS Three months into the launch of the business and a few themes are beginning to emerge from both sides of the table. Suppliers in general want to know how to “get to” people in Government with new ideas; Senior Government people are yearning for new ideas; ICT solutions remain focussed on process

GOVERNMENT SOLUTIONS. It’s a common mistake and seemingly Twitter in particular is full of people’s solutions for Government communications. Must be something to do with the limitation of 140 characters. But any solution that seeks to solve a “government” problem is likely to be flawed. Possibly the most important issue to consider when working with

How to tell what’s good value?

Saturday, 31 January 2015 by

GETTING GOOD VALUE It’s an odd truism of the world of advertising that for years we’ve struggled to be certain about how much value campaigns are adding. Just as years ago marketers all agreed that 50% of their advertising was wasted, it’s fair to say that most of us still can’t be completely sure exactly

“It depends”

Friday, 30 January 2015 by

IT DEPENDS… If needed to, I can produce a video of me saying “the answer to the question should I need to be on social media is always ‘it depends’.” when I spoke at an Open Government event last month. It’s actually something I’ve been saying for years. It depends of course on who you

Give them what they want.

Tuesday, 18 November 2014 by

THIS IS WHAT THEY WANT! I guess it’s hard working in TV nowadays. Ever since the infamous Hollywood writers strike about a decade ago, all of the best writers have turned their skills to crafting great TV. Breaking Bad, Entourage, Weeds and of course the West Wing, the daddy of them all, have all been

It’s the little things…

Monday, 06 October 2014 by

If this was the Eighties, there would probably be an acronym to describe dog walking coffee lovers. Certainly if you’re an owner of a coffee shop in Sydney’s inner suburbs, they’re a valuable customer segment. Time on their hands, money to spend… This morning, on my now regular walk with my four legged companion, I

Struck down by flu.

Wednesday, 01 October 2014 by

There’s a certain irony here. The first Monday when I’ve not been required in the office for oh, so long, and I’ve got flu. Ah well. All the better for enjoying the fruits of You Tube. This is a crowd sourced Todd Rundgren concert backed by the Metropole Orchestra with perfect sound and jaw dropping

You spent how much?

Saturday, 05 July 2014 by

Having spent the majority of my commercial working life making magic happen with the thinnest of thin budgets, I find myself constantly astonished at the apparent ease with which companies blow budgets these days. And when I say blow… Today’s Australian papers bring news of an IT initiative in the superannuation industry that’s gone a

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